Welcome to LosAngeleeds! Viral tweet from Manchester author suggests rebrand to help Leeds attract visitors

In a tweet posted earlier this month, author Adam Sharp wittily renamed Leeds to LosAngeleeds, adding the city to his list of ‘Grim British places that sound worth visiting when renamed’. Leeds’s rebranding was amongst a whole host of other new comedic titles, including switching Scarborough to Scarbados, Pontefract to Ponte Carlo and Bramley to The Big Apple.

Many took to Twitter to fight Leeds’s corner, with one user writing: “I disagree tbf. Certain parts of Leeds (For example Harehills, Beeston etc are terrible), however the city centre, Gildersome, Morley and Adel are decent. It's like any city (exceptions for Birmingham) it really depends where you visit.”